Rani Bageria founded her namesake label in Vienna in 2013.?The designer of German and Indian decent grew up in Tyrol and graduated from the Fashion Department of Royal Academy of Fine Arts Antwerp in 2007.?She then worked as a knitwear designer for long-established Parisian fashion house Chloé. Bageria also took active parts in projects for Ann Demeulemeester, Christian Wijnants and Fabrics Interseason, made it to the ITS 6 finalists and worked as a costume and set designer for movies and other artistic ventures.
Rani Bageria ?s style combines apparent contradictions : it is rough but playful and always subtle. Her collections convey an effortless mixture of flamboyance and wearability as well as the fact that she demands a high deal both of the quality of the materials used and their manufacture.
For Spring Summer 14, Rani Bageria drew inspiration from psychedelic cultural movements of the 70s and 90s and developed silk fabrics with typical colors and symbols which still take a second and third glance to discover their full optical allure.
Silk dresses and ensembles are complemented by craft inspired knitwear from silks and linens.